Hello,
Joanne is a Master Certified Coach (MCC), specialising in delivering coaching, training in leadership development, career management, and mental wellbeing. With a person-centred approach, she supports her clients from diverse backgrounds, tailoring each session to their unique goals and challenges. Her work spans career planning, agile leadership, emotional trauma, stress management, cultural inclusion, and more.
Joanne Chua
Mental health/ Career/ Leadership Coach
My passion for teaching mindfulness comes from a deep belief that every individual has the capacity to develop greater emotional balance, mental clarity, and resilience. Over the years, through my work as an ICF Master Certified Coach (MCC), counsellor, and mindfulness practitioner, I have supported individuals navigating anxiety, self-doubt, and behavioural patterns that hold them back. What inspires me most is seeing individuals discover that thoughts are not facts, emotions do not have to dictate actions, and habitual behaviours can be changed.
ABOUT ME
My coaching philosophy is grounded in the belief that sustainable transformation begins with self-awareness. Mindfulness is much more than relaxation—it is a powerful approach to developing emotional regulation and intentional behavioural change.
By integrating Mindfulness with Cognitive Behavioural Therapy (CBT), I help individuals recognise unhelpful thinking patterns, understand how these thoughts influence their emotions and actions, and develop healthier ways of responding to life's challenges.
Self-Awareness First: Creating the internal space to pause, observe, and become aware of our internal experiences without immediate judgment.
Psychological Insight & Inquiry (CBT Integration): Complementing awareness with practical tools to examine unhelpful beliefs, develop balanced perspectives, and take constructive action.
Actionable Change: Translating deep self-reflection into practical experimentation and real-world behavioural transformation—moving from automatic reactions to conscious choices.
MY COACHING APPROACH
“When we change our relationship with our thoughts, we open the possibility to change how we feel, respond and live.”
― Work experience
Training Advisor
LDSY Pte Ltd / Feb 2020 - Present
I was lucky to learn the ropes at Yeall Co., where I worked with an international team on projects including edible smartphone cases and human cloning.
― certifications
Master Certified Coach
ICF Accredited
Career/ Leadership Coach
BetterUp, CoachHub / May 2022- Present
I’ve been central to delivering two extensive projects while working at Stilltech, both in the augmented reality space.
Career Advisory Certificiation
WSG
Brain Based Coach
Neuro Leadership Institute
EQ Educator Certification
The Emotional Intelligence Network
Certified PQ Coach
Positive Intelligence
RESUME
WHAT WE DO
― MINDFULNESS & WELL BEING
Tailored coaching to cultivate presence, emotional stability, and proactive decision-making. Learn practical mindfulness techniques and cognitive strategies to reduce stress, regulate emotions, and foster a resilient mindset.
Core Focus: Stress Reduction & Calmness | Emotional Regulation | Focus & Clarity
Key Practices: Mindfulness Meditation | Cognitive Restructuring (CBT Basics) | Self-Compassion
Outcomes: Mental Wellbeing | Problem Solving | Positive & Growth Mindset
― BEHAVIOURAL MODIFICATION
A structured approach using Cognitive Behavioural Therapy (CBT) techniques to break negative thought patterns and reshape automated habits. Build effective coping strategies to overcome self-limiting behaviours and achieve lasting personal growth.
Core Focus: Overcoming Anxiety & Self-Doubt | Habit Formation | Thought Reframing
Key Interventions: Cognitive Restructuring | Systematic Desensitization | Emotional Regulation
Target Areas: Procrastination & Focus | Imposter Syndrome & People Pleasing | Anger & Impulsiveness
― EXECUTIVE LEADERSHIP
Personalized coaching designed to enhance executive leadership, strategic vision, and organizational effectiveness.
Key Focus: Strategic & Agile Leadership | Executive Decision-Making | Diversity & Inclusion
Growth Areas: Team Culture & Engagement | Change Management | Cross-Cultural Leadership
Core Skills: Executive Communications | High-Stakes Negotiation | Performance Management
― Steven Loscalzo, data scientist
Joanne was focused, observant and responsive in our session. She helped idntify areas I want to grow in, and clarified my goals. Joanne is good at asking questions that help me reflect and see things in new ways -- along with providing hepful resources that expands my perspective. Joanne's demeanor and coaching style is a good fit for me! I am very happy with my coach.
I recently had the privilege of individual coaching with Joanne. Joanne is the kindred
spirit I was looking for, along with being a solid and competent coach. Her ability had approached these coaching sessions is like that of a surgeon - precise care to hear, excellent questions, and appropriate client-specific support. Her coaching sessions carve out ample time to explore self-questions and there is safety in her presence. I never feel like i overshared!
― kate miller, leadership coach
What they say:
― matt pincard, general manager
I started working with Joanne in May 2023 and completed my coaching journey in November 2023. We started by discussing my personal and professional life, and was asked to take a Saboteurs Assessment (Inherited Traits). I found the results highly accurate, and this allowed us to work on things that impacted me the most. Moving forward, we were able to discuss tools and coping strategies I could employ to better manage my situation. Also, to dive into root source of these behavioural traits.
Following the conclusion of this programme, I feel happier and more centered. I cannot recommend
Joanne highly enough. Go in with an open mind and willingness to work on yourself, and you will not doubt get good results! Thank you Joanne, and it is a pleasure working with you!